Conversion rate optimization (CRO) is one of the most important aspects of digital marketing. If you want to make more money from your website, you need to focus on optimizing your conversion rates. In this guide, we will discuss all of the important aspects of CRO and how you can improve your website’s performance. We […]
Why you’re not selling as much as you should online. In this duo podcast/YouTube episode, I break down some of the psychology related stuff behind selling things online. In short, a lot of the troubles that businesses face comes from messaging that is out of line with what they should be saying. Here’s a quick […]
If you’re a software company, it’s important to make sure that your website is getting as much traffic as possible. After all, the more people who visit your site, the more potential customers you have! In this blog post, we will discuss 10 tips for getting more SEO traffic. These tips are based on years […]
5 SEO Predictions for 2022 This is a big topic every year in the SEO world. This time of year, I’m writing this on November 28th and we are heading right into the shopping season, of course, but we also are seeing people planning for 2022. SEO in 2022 Prediction 1: Continued growth in Intent […]
It’s that time of year again! The holidays are here, and retail businesses are starting to gear up for the upcoming shopping frenzy. If you’re an ecommerce retailer, now is the time to make sure your site is fully optimized for SEO so customers will find you when they start their holiday shopping. This blog […]
Have you ever heard of the phrase “build it and they will come?” Well, that is exactly what some ecommerce businesses think about SEO. They concentrate on building their website without worrying about proper optimization to get people to visit in the first place. This is a huge mistake! In this blog post, we are […]
Apple’s newest iOS upgrade has marketers pulling their hair out once again. Shortly after the devastation of the 14.5 iOS update that nearly killed retargeting as a viable marketing tactic, we are now seeing the next phase of Apple’s commitment to user privacy. This short post will dig into what iOS 15 means (as I […]
According to a recent post from Search Engine Journal, Google is making the move to modify how they process and display Page Title Tags. As I’ve talked about on this blog a number of times, the belief was that the Page Title was the most important element of On Page SEO. With this news, I […]
Do you want to know the best way to clean up your backlink profile for better SEO results? If so, then this blog post is perfect for you. We will discuss how to identify bad links and remove them from your link profile, as well as what tasks need to be done if a site […]
One of the big complaints I hear from people that are running an online business is that SEO takes too long. They claim that they could just launch an ad and get sales with no complications. While that’s all well and good… wouldn’t it be worthwhile to consider that there are other traffic methods that […]